Telemarketing Tips – Express Your Enthusiasm



Have you ever received a call from a salesperson who seemed less interested in their product than you were? If so, chances are you did not purchase from that salesperson.

In the high pressure world of sales it is all too easy to become burned out and blasé about your company’s products and services. The best salespeople, however, are able to retain their enthusiasm and grow their excitement with each new product launch.

That type of enthusiasm can be downright infectious, and it does come through loud and clear to your customers. Whether you are selling your product door to door or over the telephone, customers can spot your enthusiasm (or lack of it) a mile away. The more excited you are about the solutions you can offer your customers the better off both of you will be.

Of course it helps to have a product or service you truly believe in. Telemarketers and other sales professionals will want to look for a company that is a good match – one whose corporate philosophy and culture matches their own. While it may not be possible to find the perfect employer, salespeople often have a great deal of flexibility when it comes to who they choose to work for. Finding a product you can be truly enthusiastic about is half the battle. The other half is allowing that enthusiasm to come through in every aspect of your professional life.


With 20+ years of experience writing CVs, it still puts a smile on my face when I hear a client has secured an interview Lee Tonge - Founder and Director

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